We want to see missionary service inquiries grow through our active, more professional and more intentional use of social media to improve inquiries and online donations even more. The goals are:
- to increase online activity to two inquiries per day.
- to increase online giving from 40% to 60% of total receipts.
SIM Canada believes this can be achieved by more effective use of social media that will draw more ‘GO-ers’ and ‘GIVE-ers’ to the website. This will be done through providing more constant and consistent information for social media platforms that will:
- engage more people in God’s work through storytelling.
- challenge more people to serve through constant and targeted promotion of ministry opportunities.
A dedicated staff person or consultant to train and mentor new members in their communication.
To engage the right staff person or hire the best social media agency to perform this role.